PlaySpan Survey Shows Some Interesting Virtual Goods Stats
Sating the curiosity of developers, the market research firm tailored specifically to video games, VGMarket, and online monetization company PlaySpan conducted a survey to garner a better estimation on just how many players are spending real money on virtual goods. Conducted between July 15th and 31st of this year, the survey of 2,425 pulled from a variety of customers ranging from those that made online purchases through the PlaySpan Marketplace, made use of the retail-based Ultimate Game Card, or utilized the more recent virtual currencies acquisition, Spare Change.
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