This Is How 98 Percent of The World Stays Connected

Undersea cables keep the worldwide web and its endless content moving

Video: Nick Gardner, Josh Rios; Editor: Breana Mallamaci
Headshot of Chris Ariens

If you’ve ever wondered how the words you’re reading right now (and the video you’re about to watch) get from here in New York to, say, Sydney, São Paulo, Seville or Singapore, then this is the video for you. There are tens of thousands of miles of sophisticated undersea cables to thank for the content you read and watch every day.

In the latest video in our series How S#it Works, we talk with Larry Schwartz, CEO of Seaborn Networks, an owner-operator of submarine fiber optic cable systems. Seaborn finances the systems, works with manufacturers to build them, sells the capacity, then maintains them for their lifespan.

But how does it all work? Watch above for the answers.

@ChrisAriens Chris Ariens is the managing editor and director of video at Adweek.