Twitter Updates Their Homepage Design

Twitter has announced that they are testing a new design for the Twitter homepage. The new design is a lot cleaner, shows trending topics, popular users and more. Twitter will be monitoring data on the new page to determine which features users like. It’s a relatively significant upgrade for a company which hasn’t had any dramatic homepage changes since early on.

The new design focuses on more dynamic content on the front page. Users can see a sample of Twitter users, their latest tweets and the big, popular topics. It looks like tweets related to trending topics are highlighted first, and Twitter explains that it now features “algorithmically-selected top tweets that automatically appear every few seconds.” When you hover over profiles, you also see more information about the user. Twitter explains their design decisions for the new homepage:

All of our recent changes embrace the notion that Twitter is not just for status updates anymore. It’s a network where information is exchanged and consumed at a rapid clip every second of the day. With so much being shared, we know that there’s something of value for everyone. People who internalize the value of Twitter understand the power of this simple medium. But it hasn’t been easy to make that value transparent or obvious for curious folks coming to Twitter for the first time.

Last year, Twitter redesigned the homepage to include and make Twitter feeds public to anybody that wanted to see them. That worked well, and they kept the features. Twitter explains that they will be “monitoring the data on this homepage design, and how its effects ripple out to other areas.”