Trump’s First Twitter Background Image for @POTUS Was From Obama’s ’09 Inauguration

Gaffe underscored Friday's small crowd

The peaceful transfer of power is now complete, and Donald J. Trump is the 45th president of the United States. But the White House transition on social media remains a work in progress, as Trump's team takes on various new Twitter, Facebook, Instagram and other accounts.

Most notably, though, was the usage of a Getty Images photo from Barack Obama's 2009 inauguration as the backdrop for Trump's new @POTUS Twitter handle. Noah Harlan, president of AllSeen Alliance, first noted the "oops" moment from Trump's social staffers.

To be fair, images from Trump's inauguration were probably not immediately available after his Friday morning swearing-in and speech. And within an hour, his team changed the picture to a stock image of the American flag, which can be seen on Twitter via @POTUS here.

Unfortunately for the president's social team, the creative gaffe seemed to underscore what many Twitter users were pointing out: that the crowd today at the National Mall in Washington D.C. paled in comparison to what Obama drew four and eight years ago. 

It will be fascinating to see how Trump's administration uses social media. The new president employed his personal account during the ceremony today with a flurry of tweets that featured language from his speech. Here's a sample: 

Lastly, Trump on Friday afternoon put out his first @POTUS Twitter message, with a Facebook link to the text of his speech.