Tina Brown Launches Web- and iPhone-Only Site

Tina Brown, the former editor of Tatler, Vanity Fair, the New Yorker and the short-lived Talk, launched a trial version of a Web and iPhone-only site called The Daily Beast, funded by Barry Diller’s IAC new media empire on Monday, according to the Financial Times.

The report said that the site is pitched as both a home to original commentary and a “curator” of other sites’ highlights, putting it in competition with an ever-growing list of bloggers and news aggregators.

The iPhone site in particular is interesting to us, because it shows that as more publications move from print to the Web, it makes it easier to develop a mobile strategy in tandem with a digital edition. This is the first time we remember seeing a major magazine launch with an iPhone-specific site ready to go on day one.