The Ticker: Afraid for PR; Malaysia Flight; Pinterest Gifts; SXSW Party Culture; Spring Data Cleaning

Social Media Explorer: I’m Afraid for Public Relations. Here’s Why.

The WireMissing Malaysia Flight May Have Flown Off-Course Intentionally for Hours

TechCrunchPinterest Debuts a “Gifts Feed” Featuring Only Things You Can Buy

Geoff Livingston: Oh, That SXSW Party Culture

The New York Times: Spring Cleaning Who Has Access to Your Data