Thanks to My TV Network, News Corp.'s UPN stations no longer new corpses
Having “assumed the position” in the merger between the UPN and the WB, News Corp. announced today that its answer is a little more than a Band-Aid, and a little less than a new network.
Voila! The My TV Network.
As the AP reports, “The core of the new programming lineup will be two serial drama shows that will air six days a week with 13-week story lines, similar to the telenovela format that has been a big success on Spanish-language networks like Univision.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in