Starbucks Brewing Up Drama Over Its Red Holiday Cups

Anyone know if Solo is pissed about its red cup design being stolen?

Last year, Starbucks brought its classic cups of Yuletide cheer to the U.S. consumer with a wintry design that included reindeer, the random Christmas tree, and even lights. All of that decorating a bright red cup.

It was classic. It was timely. And now, it’s gone.

As you can see from Starbucks’ Facebook page, it’s red. That’s it. No design. No Santa. No Christmas allusion. Just red. As if opening on Thanksgiving Day was bad enough, ultra-conservative Christians don’t take too kindly to this decision.

“In the past, we have told stories with our holiday cups designs,” Jeffrey Fields, Starbucks vice president of Design & Content, said in a statement. “This year we wanted to usher in the holidays with a purity of design that welcomes all of our stories.”

“Purity of design.” It’s a color, dude. That’s not design… that’s paint. These red cups of joy have been littered with Christmasy visions since 1997. So what happened? The P.C. police get their caramel macchiatos there?

One pastor, Joshua Feuerstein, has taken exception to this design. Feuerstein, who now calls himself a “social media personality,” posted a video to Facebook on Nov. 5 where he criticizes Starbucks for removing “Christmas from their cups because they hate Jesus.”

And so, this is happening:

#merrychristmasstarbucks

A photo posted by Joshua Feuerstein (@joshuafeuerstein) on

You know this has been successful because the trolls have taken notice: