Spin the Agencies of Record

“There is no such thing as bad publicity except your own obituary.”– Brendan Behan

Abel Communications is pleased to announce that the mobile engagement company Hipcricket selected the growing Baltimore PR firm as its agency of record. Abel will provide strategic communications campaigns with a focus on content development and media relations.

Headquartered in Kirkland, Washington, Hipcricket is a one-stop mobile advertising and marketing company. It provides a unified mobile engagement platform that drives awareness, sales and loyalty for some of the world’s leading brands.

“The Abel Communications team impressed us with their understanding of the mobile market and our business model, as well as a track record of great results for technology clients,” said Doug Stovall, chief operating officer at Hipcricket. “We look forward to a successful collaboration.”

“The world has undeniably gone mobile and Hipcricket is leading the way with creative and accountable mobile marketing and ad campaigns,” said Greg Abel, president of Abel Communications. “With a group of outstanding, Fortune 100 clients, Hipcricket operates at an elite level and we are thrilled to become their new PR agency of record.”