Sony's "Code" of silence

Almost a week after Kim Masters wrote about the lack of screenings for “The DaVinci Code” for Slate.com back on May 12th, the New York TimesSharon Waxman has gone full bore on the story today.

It’s amusing to watch how Sony and for that matter, any big studio, reacts to “secret” news at first blush. In Master’s piece, no official cooperation from the studio. In our piece, off-the-record comments from studio sources, but still no official spokesman comments.

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