Social's Impact on Search - It's All About Content
Consumers are sharing more online every day. In fact, Facebook data reveals consumers share four billion things a day and Mark Zuckerberg predicts that every year, consumers will share twice as much as the year before. From photos and videos, to status updates and recommendations, consumer-generated content is increasingly common and incredibly powerful.
Consumers now rely on their peers – friends, and even strangers – for recommendations and information on brands and the products or services they sell.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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