Salesforce Goes All In on #EqualityForAll Push
Is this the new socially active CEO model?
Like quite a few other people in media and marketing, we’ve used Salesforce in the past. In fact, the guy who founded this very blog now serves as the company’s senior director of PR.
That said, we hadn’t heard too much about Salesforce CEO Mark Benioff before he assumed a lead role in the movement opposing Indiana’s religious freedom law.
As Benioff told USA Today in an extensive Q&A posted over the weekend, he didn’t really choose this role:
“I didn’t understand this was part of a larger matrix…I was just emailing CEOs I have dinner with once a month, saying that they needed to pay attention to this.”
Now,
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