Roll Call: Telemundo Media, Widmeyer Communications, and Simon & Schuster

Telemundo Media announced the appointment of veteran marketing and communications executive David Alvarado as vice president of entertainment publicity. Alvarado is based in Miami will now be responsible for leading the publicity efforts for Telemundo’s alternative and prime time programming and productions, as well as working closely with Telemundo’s talent department to strategically position Telemundo’s prime time stars across electronic, print and online media platforms. He is in charge of developing cross-functional efforts in partnership with Telemundo Studios and the non-scripted production teams, as well as the execution of internal cross promotions efforts among Telemundo Media’s network shows, stations, affiliates, digital media, and the NBCUniversal properties.