While Apple was the exclusive launch partner for HBO Now, it is going to have to share Showtime's new stand-alone streaming service when it debuts in early July.
Today, Showtime announced that it has additionally partnered with Roku and Sony's PlayStation to offer the service—which will also be called Showtime—via Roku players, Roku TVs and the PlayStation Vue cloud-based TV service. On Wednesday, Showtime said it would be available on Apple devices but noted that it would be announcing additional platforms and providers "soon."
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in