RockYou Coming Soon to an Ad Space Near You

Social-networking applications developer RockYou is rolling out a handful of new ad offerings as it looks to emerge as the top seller of performance-based advertising on sites like MySpace and Facebook.

The Redwood City, Calif.-based company, founded in 2006, is best known for developing popular apps such as SuperWall on Facebook and a photo-sharing tool on MySpace, and has been expanding into the ad network business of late. Between its own applications and other properties it represents, RockYou now claims to reach 130 million users worldwide, delivering 18 billion page views per month.

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