Priceline Unveils Mobile Booking Service

Priceline.com has brought some its services to the mobile world. Travelers can now use their Web-enabled handsets to search hotel inventories, pricing and availability in real-time; book rooms; check flight status and see what Zagat-recommended restaurants and attractions are located near their destination.

Mobile users can access the service either through the main priceline.com page, which will route them to a mobile version, or through the new www.priceline.mobi mobile-only site.

The mobile service also offers downloadable goodies like ringtones and wallpapers from the new series of “Negotiator” TV ads starring longtime Priceline spokesman William Shatner.