Pras Michel Wants His Blockchain-Powered Phone to Help Users Own Their Data

The Fugees co-founder is getting ready for the Blacture M1, expected later this year

Pras Michel, the Grammy-winning hip-hop artist, wants smartphone users to start controlling—and monetizing—their own data.

Michel, a founding member of the Fugees and now founder of the blockchain platform Blacture, is getting ready for his company to debut its first blockchain-enabled smartphone. The phone will let users eventually get paid for sharing data with marketers and internet companies while also earning money for engaging with and buying from brands.

At an Adweek event on Wednesday focused on blockchain technology, Michel and fellow co-founder Alpesh Patel explained more of their vision for the Blacture M1, expected to debut later this year.

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