OttoCat iOS App Discovery Tool Creates Subcategories For App Store
With more than 775,000 in Apple’s App Store, it can be difficult to find good apps. There are plenty of good apps that don’t make Apple’s bestseller lists or new and noteworthy lists.
To help users discover new apps, tech start-up OttoCat has created the OttoCat Taxonomy Browsing Platform, a new app discovery platform. The tool lets consumers shop multiple layers of the App Store. On its own, the App Store features 23 categories to shop from. OttoCat extends this and creates new subcategories based on a user’s search, so that shoppers can go much deeper.
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