OpenFeint X Offers More Social, Virtual Goods Features

Aurora Feint‘s OpenFeint social platform is getting a big upgrade, the company says today. It already lets iPhone application developers add leaderboards, achievements, and other basic social features. The upgrade, OpenFeint X, includes a range of social features that offer more communication between users — and more users, engagement and revenue for developers. The upgrade is free, launching today with new Japanese strategic partner, DeNa Group, and will be generally available within a few months.

The new platform will actually offer developers the ability to create free-to-play games that include communication channels, virtual goods, and by extension, virtual goods transactions.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in