Mojiva Adds M-Commerce to Ads

Thanks to a partnership with mobile payments and billing solutions provider Billing Revolution, mobile ad service Mojiva has added single-click purchasing as a new feature available for inclusion in ads on its network. Now, consumers can instantly buy a product they see in a mobile ad, which means more potential sales for merchants and advertisers.

The m-commerce-enabled ads open the possibility for direct-from-mobile sales, even if the advertiser doesn’t have a commerce-enabled mobile site. This is possible because with Mojiva’s self-service dashboard, advertisers can create a mobile landing page for a specific product or service. And, because of Mojiva’s partnership with Billing Revolution, they can also now create custom, secure checkout pages that they can link to their mobile ads.