Mojiva Adds M-Commerce to Ads
Thanks to a partnership with mobile payments and billing solutions provider Billing Revolution, mobile ad service Mojiva has added single-click purchasing as a new feature available for inclusion in ads on its network. Now, consumers can instantly buy a product they see in a mobile ad, which means more potential sales for merchants and advertisers.
The m-commerce-enabled ads open the possibility for direct-from-mobile sales, even if the advertiser doesn’t have a commerce-enabled mobile site. This is possible because with Mojiva’s self-service dashboard, advertisers can create a mobile landing page for a specific product or service.
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