HBO Tests Internet Broadcasting

This isn’t mobile media-related just yet, but it’s still worth reporting: Time Warner Inc.’s HBO will launch a trial of an online video service on Tuesday called HBO on Broadband, according to today’s Online Media Daily.

The service will be available to Time Warner Cable high-speed Internet customers in Green Bay and Milwaukee, Wisconsin, as a free add-on to HBO and HBO on Demand, the report said.

This trial is one to watch because it’s a traditional cable channel dipping its toe in live broadcasting over the Internet, which is something that could have profound implications for the cable industry over time.

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