Fake Hot Dog Stunt Dedicated to Legendary Coney Island Flack

CNN fell for a pitch about a 140 year-old hot dog found underneath Feltman’s Kitchen, a Coney Island fixture now being demolished. The fake dog was designed to draw attention to the Coney Island History Project. The dog, bun and receipt, supposedly encased in ice under the restaurant, was cooked up in the grand “ballyhoo” tradition of flacks of yore, according to the Project’s spokesperson Tricia Vita.

Vita is unapologetic about getting both CNN and News 12 Brooklyn on board, and dedicated the stunt to legendary press agent Milton Berger, who came to Coney Island in 1952 after working on a Broadway show.

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