Discovery Communications Acquires Revision3
Revision3, one of the most popular digital video providers in the world, has been acquired by Discovery Communications. This is a huge move for Discovery and a big deal for web video creators everywhere — web video sells. Will this be the first event in a long string of web video producer acquisitions?
The news was announced today, and AllThingsD is hearing rumors of a price tag around $30m. The mission here is for Discovery to get a head start in web video, and expand “innovative marketing solutions for advertising partners,” according to JB Perrette, Chief Digital Officer at Discovery.
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