'Diddy' Hires a New PR Chief and AOR
Nathalie Moar will run his comms operation; PMK*BNC will be his AOR.
Sean “Diddy” Combs has big plans for 2015…and he’s hired a PR veteran to help him promote all the tentacles of “his multi-brand empire.”
Nathalie Moar, longtime entertainment PR specialist who has spent time with various firms/talent agencies and led internal comms for Estee Lauder and MAC Cosmetics, is Combs’ SVP of Communications.
The Diddy organization, also known as Combs Enterprises, went with Moar thanks to her “personal experience with Mr. Combs and his projects”; she “helped to shape Mr. Combs’ public persona” and has worked with other pop luminaries like Britney Spears and Bon Jovi in the past.
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