CBS Chief on Mobile TV: 'As Long as We Get Paid'
Wired posted an interview with CBS president Leslie Moonves discussing YouTube, Google, and Internet distribution in general. It’s particularly relevant, since CBS just announced that they’re going against the flow and will be syndicating their shows across multiple Internet sites, instead of creating their own portal.
At the end of the interview, Wired threw in a question or two about mobile TV:
Wired: Recently, you made a deal with Verizon Wireless. Do you think mobile TV is going to work?
Moonves: We think wireless is going to grow tremendously.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in