Can Sensible Meredith Become a Luxury Publisher?

Reports that the media giant is looking to combine its women’s magazines with Meredith Corp.’s make some sense: Time Inc.’s lifestyle titles like Real Simple and Cooking Light could combine with Meredith’s own heartland magazines such as Better Homes and Gardens to make a women’s magazine powerhouse. One sticks out like a sore thumb, though, and that’s InStyle.

It’s easy to see the value InStyle brings. Advertising by luxury brands is one of the few