Betfair Looks to Social and Mobile for New Gambling Horizons

Despite its $2 billion market cap, Betfair isn’t a widely known name locally. The company’s main gambling business is illegal in the United States, and gained little notoriety from its minority-share investment in Kabam, back when that company was called Watercooler and built a wider range of apps. But Betfair is coming to Silicon Valley anyway, drawn by new technologies and the possibility of changed regulation.