Beacon: A Facebook Pricing Plan
Nick has written a lot about Beacon and seems keen on a global opt-out. That would help the user experience, but to the privacy campaigners the ability to turn it off is not crucial – having it turned on in the first place, without being properly notified, is what really riles them. And quite right too.
Some commentators have unhelpfully suggested that if you don’t want to use Beacon, just don’t use Facebook. That works… but in the arrogant aftermath of “there’s no opting out of advertising”, users weren’t given any warning to make a run for it.
If
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