BBC Director General Mark Thompson Explains Web Cuts
Whether reluctant or not, most print-media companies are embracing the Web. So why did British Broadcasting Corp. director general Mark Thompson say at the FT Digital Media & Broadcasting Conference 2010, “By far the biggest single adjustment is the tightening of focus of the Website?”
According to paidContent:UK, the BBC will slash 25 percent from its annual online budget and online staff by 2010, but it was not a reflection of the company giving up on the Internet.
Thompson
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