Barnes & Noble Sells More Than 80% of Nooks In Stores


Last month, Barnes & Noble filed a proxy statement with the SEC and said that they are focused full force on their digital book business.

In the statement, B&N said that consumer spending on new physical books is expected to decline from $20.5 billion in 2009 to $19 billion in 2014 and that spending on digital books is expected to grow at a CAGR of 56.4%, from $365 million in 2009 to $3.4 billion in 2014. The statement also said that e-commerce and digital book sales are expected to grow, while books sold at bookstores will continue to decline.

While the company plans on pushing eBook sales and beefing up their online store, they also will focus on the digital experience in stores. The company said that more than 80% of Nook devices are sold in-store and they are in the process of rolling out more Nook boutiques in their stores.