Apple Mac Sales on a Tear, iPod Sales Limp

AppleInsider reports that growth in Apple’s personal computer business continued to outpace the industry average last month, with Macs accounting for a 14 percent unit share and 25 percent dollar share of all US-based PC retail sales, according to market research firm NPD.

That’s a stunning 60 percent unit growth over the prior year period, and compares with just 9 percent for the entire PC industry.

Meanwhile, the report said that sales of Apple’s iPod digital media players remain somewhat limp, and just off their pace from one year ago.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in