Apple In Talks with McGraw-Hill, Hachette, Maybe Wiley, About Tablet Content

Expect the next week or two to be heavy with Apple tablet news. The really compelling thing, of course, is that Apple is not only adept at making the coolest hardware, but unusually good at curating content for that hardware, something at which other tablet makers in 2010 can’t hope to match Apple. So the rumor is Apple has been in New York this week meeting with the big trade publishers in order to forge content partnerships for the tablet it’s supposed to announce next Wednesday.

According to Business

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in