7% of Brits Got An eReader for Christmas

The UK Publisher’s Association just released the results of a survey conducted last month. Seven percent of respondents said that they got an eReader for Christmas, and 6 out of 7 also said that they had already downloaded an eBook.

Curiously enough, more people prefer to read on an iPhone (19%) than an iPad (9%). But the Kindle still beats them both; 22% of respondents used it for reading more than any pother device.

via the press release

image via Flickr