Along with data company 4C, Adweek is tracking the top moments on social media from the 2016 Olympic Games in Rio de Janeiro. Here are the buzziest moments from the second weekend.
1. Britain wins back-to-back gold
Britain's Max Whitlock lit up social media last week for winning the country's first Olympic medal—a bronze—in the all-around gymnastics competition.
On Sunday, Whitlock upped his medal count by two, winning gold in the floor exercise and pommel horse events, marking the first time Britain has won a gold medal in a gymnastic event.
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