Voice

The World Has Changed and So Has Marketing. Is Cannes Still Relevant?

Pre-pandemic, Cannes was where the top industry minds gathered—but priorities have since shifted

cannes-lions-festival-creativity-2022 — Before embarking on a submission, ask yourself if it’s really worth it.Cannes Lions

May 17, 2022

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Pre-pandemic, Cannes was where the top minds of the industry gathered. It was a place to meet talent, get smart, mingle with clients, court prospects and test your creative chops. If you were lucky enough to go, you went. It was never a question.

Winston Binch

As chief brand and experience officer, Winston Binch leads GALE's creative, brand and experience design team.

Voice

The World Has Changed and So Has Marketing. Is Cannes Still Relevant?

Pre-pandemic, Cannes was where the top industry minds gathered—but priorities have since shifted

Winston Binch

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Winston Binch