Hotel Staff Become the VIPs for 'Peninsula Perspectives' in Hospitality Marketing Twist

New ads for The Peninsula spotlight the luxury chain's flagship property and soon-to-open locations

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If you’ve ever found yourself wondering what life must be like for the staff at luxury resorts while watching HBO’s The White Lotus, this campaign from Peninsula Hotels beautifully gives us a glimpse—sans the messy plot twists. 

For its new global campaign, “Peninsula Perspectives,” the luxury hospitality brand goes against the grain, eschewing the traditional formula of showing guests enjoying ample amenities in favor of spotlighting the real-life team members who create the luxury experiences their discerning clientele have come to know, expect and look forward to with each stay at the brand’s 12 properties. 



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