Striking Just the Right Tone, Bose Sends a Message to Your Noisy Neighbors in Quarantine

The ad for noise-canceling headphones is relatable and kind-hearted

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Whether you live in an apartment in a towering block or have a home with a garden, chances are good that you’ve been disturbed by noisy neighbors at some point during the Covid-19 lockdown (usually, it seems, when you’re on an important work call).

Bose captures the realities of living in close proximity to others in a new black-and-white spot by Wunderman Thompson Dubai. The ad is running in the U.S., Europe, Australia and New Zealand.

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