OkCupid Launches an Expansive Campaign for Almost Every Single Kind of Dater

The app worked with Mekanism for a colorful, identity-forward initiative

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

Dating app OkCupid is back at it with its recognizable mix of wordplay and candy-colored pop photography, but this time it’s emphatically aiming at inclusion.

AW+

INDEPENDENCE DAY SALE

Subscribe today!

APPLY PROMO CODE "JULY20" AT CHECK OUT FOR 20% OFF

View Subscription Options

Already a member? Sign in