Jif Created a Sword-and-Sandal Gladiator Epic as an Ad for Squeezable Peanut Butter

Publicis' PSOne brings an over-the-top cinematic style to an everyday product

Sometimes, when you fancy peanut butter, unscrewing the lid of a jar and scooping out the contents can be a bit of a hassle—which is no doubt why Jif has created new squeezable packaging that makes snacking super convenient.