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Burger King got spooky for Friday the 13th by launching a horror film with agency partner Dentsu Creative to promote the Ghost Pepper Whopper and Ghost Pepper Chicken Fries added to the chain’s menu for Halloween.
Produced by Wild Gift Content and directed by Alfonso Gomez-Rejon, who was nominated for an Emmy for his work on American Horror Story: Coven, The Call follows a woman who receives a mysterious phone call that “It’s back. It’s coming for you.”
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