Donna Speciale on Her First Univision Upfront and Winning Over New Marketers

‘I can promise them that they will see growth with their brands and their business’

The upfronts week presentations have ended, and now it’s time for the real work: the negotiations. Adweek is sitting down with each of the ad sales chiefs who presented this week to talk about their respective events and their strategies for navigating this year’s marketplace.