Wholesale Brands, Stuck With Excess Inventory, Find Inventive Ways to Entice Shoppers
Apparel companies Duer, Paige, Vuori and Cuts Clothing all pivot to new models as retailers cancel orders
Apparel brands such as Paige, Vuori and Duer are finding ways of salvaging sales as retailers cancel orders.
Paige, Duer, Vuori
With retailers canceling orders from their wholesale partners given ongoing pandemic-related store closures, brands are rushing to embrace or accelerating their shift to a direct-to-consumer sales model.
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