Marketing Morsels: Old Spice x Arby's Tackle Meat Sweats, Taco Bell's Cheez-It Crunchwrap and More

A sampling of this week's brand stunts

Welcome to Marketing Morsels, a menu of delightful news items from the past week. Enjoy the assortment!

Morsel #1: Old Spice and Arby’s unite to battle the meat sweats

Arby’s is acknowledging that the egregious stack of meat on its Half Pound Roast Beef sandwich is likely to give fans the “meat sweats,” so to combat the B.O., it has teamed up with Old Spice on a “high steaks” Meat Sweats Defense Kit.

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