Infographic: People Are Ready for a Joyful, Though Cautious, Holiday Season

There's excitement in the air, and consumers are ready to celebrate—and spend

If your first sip of pumpkin spice latte happened before September, if you’ve begun checking items off your gift list, if you’ve got a Halloween costume picked out and your Thanksgiving weekend is planned—you’re not alone.

Hot List Cover
Click for more from this issue

This story first appeared in the Oct. 25, 2021, issue of Adweek magazine. Click here to subscribe.