Ikea Just Turned Its 2021 Catalog Into a 4-Hour Podcast

The retailer and Ogilvy created a new way to browse after suspending physical printing

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For Ikea fans, options are limited these days for browsing its newest collections of home goods. The retailer suspended printing its catalog in late 2020 after 70 years, and not everyone feels safe roaming its expansive stores in person.

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