The Builder of Brands Including Harry’s and Recess Isn’t Finished Yet

Creating branding for other products prepared Emmett Shine to build his own

With their marketing agency Gin Lane, Emmett Shine and his team helped create the branding for some of the buzziest direct-to-consumer products of the last decade, including Hims and Hers, Harry’s, Sweetgreen and Recess.

@ChrisAriens chris.ariens@adweek.com Chris Ariens is the managing editor and director of video at Adweek.
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