Brands Against Facebook Are Realizing They Have More Leverage as a Collective

What will the long-term impact of the Facebook advertiser boycott be?

What Going Dark on Facebook Really Means for Your Brand

July has inadvertently become a time to experiment. As marketers, we wonder what impact pulling out of Facebook will have on a brand’s business.

When It Comes to Brands, ‘Cancel Culture’ Is the Right Approach

Brands need to be more worthy and authentically prove that worthiness across a broader spectrum of actions than ever before.

What Cannabis Brands Can Do to Navigate Trump’s Social Media Executive Order

If Trump’s new executive order isn’t disregarded by the FCC or defeated in court, online spaces like Twitter may become legally akin to publishers.

It’s Not a Recruitment Issue. The Ad Industry Needs Diversity Advocates in the Workplace

Having advocates for diversity in the workplace is crucial to not only improve the employee experience but build a thriving, inclusive company.

We Need to Uproot Racism From the Top. It’s the Right Thing to Do

David&Goliath pledges to accelerate the fight against systemic racism, including recruiting efforts on hiring Black talent at every level.

What Does Being of Color Have to Do With Being a Marketer and a Mom?

Be curious, ask questions, have hope, trust your instincts.

How to Stay Legally Compliant in an Altered Age of Advertising Production

A look at advertising law in the time of Covid-19. How to be complaint now.

Augmented Reality Is Having a Moment. Don’t Miss Out

Here are some tips on how to get involved in this exciting technology.

The Current State of Digital Measurement by Attribution Is Flawed

Misguided metrics and the opportunity to use science to get measurement and optimization in digital marketing right this time.