Tom Denari
Tom Denari is president and principal of Young & Laramore (Y&L), a full-service ad agency based in Indianapolis.
Recognize If Your Brand Has a ‘Problem’ Before You Become the Big Next Failed Retailer
Perhaps tricking customers isn’t the best marketing strategy.
Brands—Even Those in ‘Boring’ Industries—Can Use Humor in Their Marketing
Agencies
It can come across as more confident and engaging.