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NEW YORK The brief: Create promotional clips to keep the audience entertained before the screening of every entry at the Seattle International Film Festival.
The strategy: Independent WongDoody, in its fourth year handling the SIFF assignment, turned to illustrator Jason Sho Green to create drawings that could be turned into engaging animated shorts.
The results: A trio of movie bumpers that revolve around the theme, “Finding true love.”
The animated spots premiered last week and will be shown through the festival, which runs until June 17 and includes 400 features and short films.
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