With Smirnoff 'On Fire,' Diageo Looks to Launch Even More Beverage Brands

Company president Nuno Teles tells us what's top of mind

Nuno Teles, president of Diageo Beer Co., sees “unlimited” potential for growth of the company’s beer and spirits brands. Teles says Guinness, first brewed in 1759, is up double digits while Smirnoff, including its line of hard seltzers, is “on fire.”